| File | |
| Title |
恐怖喚起コミュニケーションの説得効果に及ぼす話題,媒体,被験者および測度基準の影響 : 従来の研究の分析
|
| Title |
Influence of Topics, Media, Subjects and Criteria on Persuasive Effectiveness of Fear Arousing Communications : An analysis of the Previous Studies
|
| Title Transcription |
キョウフ カンキ コミュニケーション ノ セットク コウカ ニ オヨボス ワダイ バイタイ ヒケンシャ オヨビ ソクド キジュン ノ エイキョウ ジュウライ ノ ケンキュウ ノ ブンセキ
|
| Creator |
Fukada Hiromi
|
| Source Title |
島根大学教育学部紀要. 教育科学
Memoirs of the Faculty of Education, Shimane University. Educational science
|
| Volume | 18 |
| Start Page | 111 |
| End Page | 127 |
| Journal Identifire |
ISSN 0287251X
|
| Descriptions |
This study was conducted to investigate the influence of four methodological variables - topics, media, subjects and criteria-on the inconsistency among the findings regarding relative persuasive effectiveness of high fear versus low fear in the fear appeal studies. Analysis showed that topics and media had some influence on main effects of fear on persuasion, but it was impossible to interprete those results. Additionally, it was showed that recipients' personality variable and recipients' relevance-to-threat variable facilitated interaction effects between fear and either of the variables on persuasion.
|
| Language |
eng
|
| Resource Type | departmental bulletin paper |
| Publisher |
島根大学教育学部
The Faculty of Education Shimane University
|
| Date of Issued | 1984-12-25 |
| Access Rights | open access |
| Relation |
[NCID] AN0010792X
|
