中国におけるライブコマース市場の経済効果の推計

経済科学論集 Volume 50 Page 33-69 published_at 2024-03-31
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Title
中国におけるライブコマース市場の経済効果の推計
Title
Estimation of the Economic Effect by Live Commerce Market in China
Title Transcription
チュウゴク ニオケル ライブコマース シジョウ ノ ケイザイ コウカ ノ スイケイ
Creator
ZHANG Linfeng
Source Title
経済科学論集
Journal of economics
Volume 50
Start Page 33
End Page 69
Journal Identifire
ISSN 03877310
Descriptions
In China, the commerce market is rapidly expanding and improving the quality of consumption experiences. On the other hand, the difference between what consumers willing to pay and actual price is not included in the traditional GDP system. This can be seen as an increase m consumer surplus. In this study, through a questionnaire survey on the economic effects of China's live commerce market, we analyzed data on the consumer surplus generated by live commerce and estimated specific consumer surplus.
Subjects
中国 ( Other)
EC ( Other)
ライブコマース ( Other)
経済効果 ( Other)
消費者余剰 ( Other)
Language
jpn
Resource Type departmental bulletin paper
Publisher
島根大学法文学部
Faculty of Law & Literature
Date of Issued 2024-03-31
Publish Type Version of Record
Access Rights open access
Relation
[NCID] AN00069886